Community Video Topics - Building a Thriving YouTube Community: The Importance of Community Content
Find out why community content is so important when growing a YouTube Channel. And what the correct weighting is for the different types of content videos when you have growth on your mind. The main idea with community content is not to get tons of views but to make a stronger connection with your subscribers (who are your community, your girl gang, team members, your people). And get them to interact. We want lot's of comments and interaction with our community videos.
When creating your YouTube Strategy for Growth, you'll want a mix of the different types of content: Discoverable Content (to attract new visitors with the main goal of getting them to watch even more of your content). Community Content (to satisfy existing subscribers with the main goal of getting them to interact). And Sales based Content (with the goal of generating income from showcasing a product that you love around your niche of course).
Earning online with a YouTube channel is an amazing way to earn online, doing something you love. But in order to earn, you need to reach the levels set by The YouTube Partner Programme to be eligible to start earning. And that involves channel growth. You currently need 1000 subscribers and 4000 watch time hours to apply to The Partner Programme and having a good content strategy will help your channel grow. A good weighting for a growth strategy on a new and small YouTube channel would be 60% Discoverable, 20% Community and 20% or less of Sales content. And this is the strategy I'll be applying to my new channel as I continue to grow.
For the purpose of this post we'll look at community content. See my previous post about Discoverable Content here. A smaller proponent in a growth strategy but one that is still important to build and keep your subscribers. What it is? And why it's so important for a growing a channel. And we also provide a list of community topics to help inspire you on your own continued YouTube growth journey. I'm sharing everything that I'm applying to grow my channel, so you can do exactly the same!
It's week 6 of my own YouTube growth journey and I'm getting a strategy in place to ensure future growth for my new YouTube channel (hey, if you haven't already please give me a subscribe, it'll help my channel grow). I'm looking to monetize the channel as soon as I can to allow me to keep on posting videos for free and so I want to start looking at getting my own growth strategy in place to stop the YouTube content creator overwhelm, to get organised and to make sure the channel grows.
Building a strong community around your channel can set you apart from everyone else that's trying to grow, trying to get new subscribers. Give the subscribers a reason to stick around. They liked your discoverable content (if they subscribed) so give them a reason to stay, get to know you and interact with your video (Like + Comment). Community content refers to videos that engage your audience directly, foster interaction, and create a sense of belonging. In this blog post, we’ll explore what community content is, why it’s vital for your channel’s growth, and strategies to effectively implement it.
What is Community Content?
Community content encompasses videos that prioritize interaction and engagement with your audience. This is a chance to share more of who you are. Community Content includes your origin story, Q&A sessions, behind-the-scenes footage and views, viewer polls, challenges, and collaboration with fans. It's a chance to be real and authentically you. And a chance to be vulnerable. By focusing on the community aspect of your channel, you not only strengthen viewer relationships but also encourage active participation. Community content won't require much editing because it can be the raw and honest you: my journey, my story, what a typical day looks like, things I've struggled with, where I am today. All interesting topics that friends would like to know to build on that community friendship.
Why Community Content is Essential for Growth
1. Enhanced Viewer Loyalty
When you engage directly with your audience through community content, you cultivate loyalty. Viewers who feel valued and connected are more likely to return to your channel, subscribe, and share your videos with others.
2. Increased Engagement
Community-focused videos encourage interaction, leading to more comments, likes, and shares. High engagement rates signal to YouTube’s algorithm that your content is valuable, increasing the likelihood of your videos appearing in search results and recommended feeds.
3. Building a Supportive Network
Creating a sense of community fosters a supportive environment where viewers can share their experiences, ideas, and feedback. This not only enriches your content but also helps establish a positive culture around your channel.
4. Valuable Feedback and Insights
Community content provides an opportunity to gather feedback directly from your viewers. Their insights can guide your future content, ensuring you address topics that resonate with your audience and meet their needs.
Strategies for Creating Community Content
1. Host Q&A Sessions
Regularly hold Q&A sessions where you answer viewer questions. This can be done through live streams or pre-recorded videos. Encouraging viewers to submit questions in advance can drive engagement and make them feel involved.
2. Create Polls and Surveys
Use polls to gather input on what content your audience wants to see next. This not only helps you understand their preferences but also makes them feel like they have a say in your channel's direction.
3. Show Behind-the-Scenes Content
Share behind-the-scenes looks at your creative process, daily life, or video production. This personal touch allows viewers to connect with you on a deeper level, fostering a sense of intimacy and community.
4. Feature Viewer Contributions
Highlight viewer comments, suggestions, or even their content in your videos. This recognition makes your audience feel appreciated and encourages them to engage more actively.
5. Encourage Challenges and Collaborations
Invite your viewers to participate in challenges or collaborate on content. This not only generates excitement but also strengthens community bonds as viewers actively participate.
6. Engage in Discussions
Create videos that tackle trending topics or common questions within your niche. Encourage viewers to share their opinions and experiences in the comments, fostering a dialogue that enhances community spirit.
Here’s a list of community-focused video ideas that can help you engage with your audience and build a strong community around your YouTube channel:
Community Video Ideas
Q&A Sessions
“Answering Your Questions About [Topic/Niche]”
“Live Q&A: Ask Me Anything!”
Feedback and Suggestions
“What Content Do You Want to See Next? Let Me Know!”
“Survey Results: What You Loved Most About Our Channel”
Community Challenges
“Join Me for a [Challenge Name] Challenge!”
“Submit Your [Skill/Task] and I’ll React!”
Fan Features
“Spotlight on Our Amazing Community: [Fan Name or Project]”
“Celebrating Subscriber Milestones: [Special Recognition]”
Behind-the-Scenes
“A Day in the Life of a YouTuber: Behind the Scenes”
“How I Create My Videos: A Look at My Process”
Collaborations with Subscribers
“Collab with [Subscriber Name]: Sharing Their Journey”
“Subscriber Takeover: [Subscriber’s Content/Skill]”
Community Polls and Discussions
“Let’s Discuss: [Controversial Topic in Your Niche]”
“Community Poll: What’s Your Favorite [Topic/Subject]?”
Monthly Recaps or Updates
“This Month on [Channel Name]: Highlights and What’s Coming”
“Channel Updates: New Features and Upcoming Content”
Celebrating Achievements
“Celebrating [Subscriber Milestone/Personal Achievement]: Thank You!”
“Our Community’s Achievements: Highlights from You!”
Viewer Suggestions
“Trying Your Suggestions: [Topic/Activity]”
“Reacting to Your Comments and Ideas!”
Live Streams
“Join Me Live: [Topic Discussion/Activity]”
“Live Hangout: Let’s Chat About [Niche]”
Content Creation Tips
“Tips for Starting Your Own Channel: Community Insights”
“How to Engage Your Audience: What Works for Us”
Personal Stories and Experiences
“My Journey: How I Got Started in [Niche]”
“Sharing My Biggest Mistakes and Lessons Learned”
Celebrating Special Events
“Celebrating [Holiday/Event] with Our Community!”
“Holiday Special: Share Your [Holiday-Related Topic]”
Viewer Contests or Giveaways
“Enter Our Contest: Win [Prize] by Participating!”
“Giveaway Announcement: How to Enter and Win!”
Additional Ideas
Topic Debates: “Let’s Debate: [Two Opposing Views in Your Niche]”
Community Shoutouts: “Thank You to Our Amazing Subscribers!”
Interactive Tutorials: “Follow Along: Let’s Create Together!”
These community video ideas can help foster a sense of belonging among your viewers, encouraging them to engage more actively with your channel.
Final Thoughts
Community content is a powerful tool for growing your YouTube channel. By prioritizing engagement and interaction, you can cultivate a loyal audience that actively participates in your content. Remember, building a thriving community is not just about the numbers; it’s about creating meaningful connections with your viewers. Start implementing these strategies today, and watch your channel transform into a vibrant community where everyone feels welcome!
I really hope this information on Community Content helps you. Let me know in the comments below.
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